Introduction
SigmaQu respects your privacy and is committed to protecting your personal data. This policy explains how we collect, use, store, and protect your information when you use our Platform.
Legal
Privacy Policy
Effective Date: 30 July 2025
1. Important Information and Who We Are
This policy covers our mobile applications and website (the Platform), including account creation, subscriptions, and AI feature use.
The Platform is not intended for children, and we do not knowingly collect children’s data.
Controller: SigmaQu, a limited company registered in Scotland (Company Number: SC826093).
Contact: hello@sigmaqu.com. Postal address: Eh20 Business Centre Room 212, 6 Dryden Road, Loanhead, Midlothian, Scotland, EH20 9LZ.
You can complain to the UK ICO (www.ico.org.uk), but we would appreciate the chance to resolve concerns first.
We review this policy regularly. Please keep your personal data up to date.
Third-party links may appear on our Platform. We are not responsible for third-party privacy statements.
2. The Data We Collect About You
We may collect Identity Data (name), Contact Data (email and phone), Technical Data (IP, device/browser/system details), Profile Data (account/subscription/feedback), Usage Data (how you use features), Marketing & Communications Data (preferences), and Content Data (AI prompts, uploads, and generated outputs).
We may also use Aggregated Data for analytics and service improvement.
We do not collect Special Category Data (such as health, ethnicity, or religious belief data).
3. How Your Personal Data is Collected
Direct interactions: when you create an account, complete forms, or contact us.
Automated technologies: when you use the Platform, we collect technical and usage data.
AI interactions: when you use AI features, we collect prompts/inputs and resulting outputs.
4. How We Use Your Personal Data
We use your personal data only where permitted by law, usually for contract performance, legitimate interests, and legal obligations.
| Purpose/Activity | Type of Data | Lawful Basis |
|---|---|---|
| Register you as a user | Identity, Contact | Performance of a contract |
| Process and deliver subscription | Identity, Contact, Profile | Performance of a contract |
| Manage relationship and support | Identity, Contact, Profile, Marketing | Contract and legitimate interests |
| Provide AI and Platform features | Identity, Contact, Profile, Content | Performance of a contract |
| Improve Platform and AI systems | Technical, Usage, anonymised Content | Legitimate interests |
| Manage and protect Platform | Identity, Contact, Technical | Legitimate interests |
| Deliver relevant content/marketing | Identity, Contact, Profile, Usage, Marketing | Consent and legitimate interests |
5. Data Security
We use appropriate security measures to prevent loss, misuse, unauthorized access, alteration, or disclosure. Access is limited to authorized people with a business need.
6. Data Retention
We keep personal data only as long as reasonably necessary for the purposes collected, including legal, regulatory, tax, accounting, and reporting needs.
For tax purposes, we may keep basic customer data for up to six years after you stop being a customer.
7. International Transfers
Some providers (for example, Google) may process data outside the UK. Where this happens, we apply appropriate safeguards.
- Transfers to countries with an adequate level of protection, or
- UK-approved contractual safeguards (including Standard Contractual Clauses).
8. Your Legal Rights
Under UK data protection law, you may request access, correction, erasure, objection, restriction, transfer, and withdrawal of consent where applicable.
To exercise rights, contact hello@sigmaqu.com.
Deleting Your Account: if you delete your account from within the app, your personal data and created content are permanently deleted from production databases. This action cannot be undone.