High cost and risk of running flawed tests
How we help: By simulating tests and predicting outcomes before deployment, our AI helps you eliminate weak ideas, drastically reducing the financial and operational risk of live experimentation.
Test smarter, not harder. Our AI helps you formulate precise hypotheses, then simulates your A/B test against massive sample sizes to predict potential outcomes. Minimize risk, maximize impact, and ensure every experiment you run is set up for success.
Simulate before you spend. Formulate a rigorous hypothesis and get a data-backed prediction of its potential impact.

Address the common pain points that make A/B testing risky and inefficient.
How we help: By simulating tests and predicting outcomes before deployment, our AI helps you eliminate weak ideas, drastically reducing the financial and operational risk of live experimentation.
How we help: Step-by-step prompts help you define the problem, variation, target audience, expected outcome, and success metric before the test goes live.
How we help: The tool estimates the required sample size and run time needed to reach a more reliable result, reducing the chance of inconclusive tests.
How we help: AI-powered risk and confidence assessment helps you understand whether the proposed test is likely to produce meaningful, statistically useful insight.
Step-by-step prompts to craft well-formed, testable A/B test hypotheses, defining the problem, solution, and expected impact.
Simulate your A/B tests against vast, hypothetical datasets to predict how variations will perform in a live environment.
Get estimated metrics like conversion rate lift and the likelihood of achieving statistical significance for your A/B test variants.
Automatically determine the sample size and run time required to achieve conclusive results, preventing inconclusive tests.
The AI provides insights into potential risks and the statistical confidence of your proposed test plan's ability to detect a real effect.
Generate comprehensive test plans in professional PNG or Excel formats, ready for sharing with your team and stakeholders.
Build a clear, testable hypothesis and input your baseline metrics, like daily visitors and conversion rate.
Run the hybrid analysis. The AI predicts the performance lift, then simulates the test to calculate a statistically valid plan.
Review the predicted outcomes and the required test duration. Decide whether to proceed, refine, or shelve the test.
Build a culture of smart experimentation. Get started with the AI A/B Test Hypothesizer.
SigmaQu is your thinking space: part coach, part canvas. It will not do the work for you, but it will help you think better, plan faster, and learn the fundamentals as you go.
We built SigmaQu because planning was scattered and slow. We use these same blueprints every week to refine our own strategy, updating answers, testing ideas, and adapting as things change. That is how we want you to use it too: living plans, not one-and-done documents. Open a plan, tweak what is real today, run a quick tool for clarity, ask Sigma for perspective, and keep moving.
It's like having a consultant in your pocket: affordable, always on, and on your side.
The SigmaQu Team
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